the visibility lab for indie apps

See where you’re seen.

Seenlab measures your apps and sites in the App Store, on Google and inside AI answers, then tells you every morning what moved and what to fix next.

no SDK, no developer account access

SAMPLE 001Habitly · App Store US · measured 05:10
The Seenlab morning briefing for an example app
1234
what moved since yesterday — good and bad
the one thing worth fixing today
your numbers at a glance
every tool one click away
  1. 1what moved since yesterday — good and bad
  2. 2the one thing worth fixing today
  3. 3your numbers at a glance
  4. 4every tool one click away

before Seenlab

You shipped the app. Then the guessing started.

Most indie developers check their ranks by hand, notice a competitor’s change weeks later and rewrite the subtitle on a hunch. Seenlab does the watching, so you can do the building.

  • Searching the App Store every morning to find your rank
  • Finding out weeks later that a competitor changed its title
  • Rewriting your subtitle on a hunch and hoping

Everything you need to be found, in one place.

measurement · every morning at 05:10

Every keyword, measured daily

Track the words people type in the App Store. Seenlab reads the top 200 results for each one, every morning, and shows what climbed, what fell and the 30-day trend.

KeywordsApp Store · US
KeywordRankToday
habit tracker#3▲ 2
streaks#9—
daily planner#48▼ 41
routine app#113▼ 12
habit widget#190▲ 11
daily planner needs attention

observation · your competitors

Know when a competitor moves

Seenlab keeps an eye on the apps you compete with and records every change to their title, subtitle, version and price, so you can react the same week.

Competitor changesthis week
  • S
    Streaks · new subtitle

    Habit tracker & routinesBuild habits that stick

  • H
    Habitica · version 5.12

    Release notes: widgets, streak freeze

  • F
    Finch · price drop

    $59.99 / year$49.99 / year

they changed it 2 days ago

hypothesis · a second opinion

Fix your listing, with AI as a co-pilot

The listing audit shows how much of your title, subtitle and keyword field you are really using. The AI proposal suggests better wording and explains why, and you decide what ships.

Listing auditHabitly
Title22/30
Subtitle26/30
Keyword field38/100

AI proposal · title

Habitly: Habit TrackerHabitly: Habit Tracker & Widget

“habit widget” is climbing and no field covers it yet.

62 characters left unused

your bench · every app you make

Every app you make, on one bench

Add each of your apps with one click. Every app has its own keywords, competitors and briefing, and switching between them is instant.

+HFSM

Habitly: Habit Tracker

habit widget▲ 11
daily planner▼ 41
habit tracker▲ 2
+ adds the next one

this is the lab part

Every change is an experiment.

Change a title or subtitle and Seenlab treats it like an experiment: it compares the 7 days before with up to 14 days after, skips the 2 days Apple needs to reindex, and shows the effect keyword by keyword.

  1. 1Hypothesis. An AI proposal, or your own idea, written down.
  2. 2Change. You ship it in App Store Connect and log the date.
  3. 3Measure. Every keyword is measured each morning, before and after.
  4. 4Result. Keep what worked, roll back what did not.
Experiment 04 · New titleresult ready
hypothesis

Adding “Widget” to the title lifts “habit widget” without hurting the rest.

change

Habitly: Habit TrackerHabitly: Habit Tracker & Widget

7 days before↑ reindex14 days afterchange shipped#62#201
keywordbeforeaftereffect
habit widget#201#62▲ 139
habit tracker#5#3▲ 2
daily planner#7#12▼ 5
it worked. keep it ✓

Every place people look for you, measured the same way.

live now

App Store

Daily rank for every tracked keyword, competitors’ listing changes, a listing audit and AI title and subtitle proposals.

rank #1–200 · 30 storefronts · daily

coming next

Google

Clicks, impressions and average position per page and query straight from Search Console, plus the ranks you choose to watch.

clicks · impressions · position

coming next

AI answers

Whether ChatGPT, Perplexity, Gemini and Claude mention you for the questions your users ask, and which of your pages they cite.

mentioned · position · cited URL

The lab protocol.

  1. Put your app on the bench

    Search the App Store or paste a link. No SDK, no access to your developer account.

  2. First measurement

    In a few minutes Seenlab collects the listing, finds competitors and keywords, and measures every rank.

  3. Morning lab report

    Each morning: what moved since yesterday, good and bad, and the one thing worth fixing today.

  4. Run experiments

    Change your listing, log it, and Seenlab measures the effect over the next two weeks.

Questions before you start

short answers, no fine print

Where does the data come from?

From Apple’s public App Store search and public reviews, the same results your users see, in each country you choose. Nothing is estimated from a panel.

Do you need access to App Store Connect?

No. Seenlab only needs your app’s App Store name or link. No SDK, no API keys, no developer-account access.

What is an experiment?

A listing change you log in Seenlab (new title, subtitle or keyword field). Seenlab compares your ranks in the 7 days before with up to 14 days after, leaving out the first 2 days while Apple reindexes, and shows the effect per keyword.

How often are ranks measured?

Every morning at 05:10 UTC, plus whenever you press “Measure ranks”. The briefing is ready when you open the app.

Which countries are covered?

30 App Store storefronts, including the US, UK, Germany, France, Japan, Brazil and India. Each keyword is tracked per country.

What does the AI do, exactly?

It proposes titles, subtitles and keyword-field wording based on your ranks and competitors, and explains each suggestion. It never changes your listing; you decide.

Can I track more than one app?

Yes. Every app gets its own workspace with its own keywords, competitors and settings, and you switch between them from the left rail.

Your first briefing is a few minutes away.

the lab opens at 05:10 ☕

Start tracking
Built by an indie developer for indie developers.